TikTok is an online platform for creating and publishing short videos, owned by ByteDance. Even though today TikTok is banned in some countries in the Asian region, it still has over 700 million users from all over the globe. TikTok was established in 2016 by Zhang Yiming, a Chinese businessman, the motherland of the world’s most famous social media platform in China. The application interested users and the company released exactly the same one, but with a different name. in China the social network Douyin appeared. The first experience with video services resulted in the fact that in September 2016 by ByteDance Ltd. Still, the prototype of TikTok is Musical.ly, an application where users could create one-minute videos, adding different music tracks, filters, and effects to them. Therefore, Alex Zhu and Luyu Yang, who invented musical.ly, and Zhang Yiming, owner and developer of Xigua Video and TopBuzz Video, are considered the creators. The first two were developed by ByteDance, the latter was bought, and its features were integrated into the already existing Douyin, a social network that in the Chinese market has not changed its name even today. The fact is that TikTok evolved from several apps: Xigua Video, TopBuzz Video, and Musical.ly. Unlike YouTube, where there is more and more serious, educational content, TikTok focuses on short, entertaining videos.Īs for the history of the creation of the social network, it’s a bit confusing. TikTok is both a social network and a video hosting, and more so a social network because the videos published there are very specific. Today, TikTok is the world’s fastest-growing social network that provides a very simple platform for publishing and distributing content.

The social network gained popularity outside of China after it took over a similar application with similar functions, musical.ly, whose large user base automatically became TikTok’s audience. Initially, the app was a service for editing and publishing short videos to which music could be added.

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